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A family of creative people who are passionate about their work welcomes you to our "not PERFECT LINEN" home. Our family - run brand is everything about ensuring quality, promoting transparency, enforcing sustainable practices and ethical approach.

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Customers are the ones who own the relationship with brands and decide who they want to engage with. So, if you are here, you probably have decided to adopt a quality-oriented slow fashion approach and voice your sustainable decision. Together we can make an outsized positive impact on the sustainability agenda and shape our world. By choosing the recyclable and biodegradable garment, you choose a garment made especially for you while using fewer resources and energy. Your pre-order also means that we will produce only what is needed, and it helps to avoid overproduction and eliminate textile waste.

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Though outsourcing manufacturing to a third party is widely accepted nowadays, we keep our supply chain local in order to minimize our environmental footprint. The entire operation of designing, cutting, sewing, labelling, packing and shipping is done in exclusively in our studio. It cuts out middlemen, significantly reduces transportation air miles and help us to monitor the entirely process closely.

We source the best European linen available. The material we use is OEKO – TEX® Standard 100 certified, and it is produced entirely in Europe from the fields to the fabric. It also means that the linen fabric has been tested for harmful substances and guarantees that only the low–impact dyes were used and that the dyed linen fabric meets human–ecological requirements. In addition, we use as much recyclable package as the transition let us do, and we leave no fabric waste by donating fabric swatches to the crafters.

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